- Feb 2, 2005
- Maple Bay, Duncan, BC, Canada
- Real Name
- Andreas Berglund
In My (not so humble I admit) Opinon, The two biggest competitors to Nikon right now are Nikon themselves and the Nikon cameras we already have. I know this is a bit of a tirade, but something has to give. Don't get me wrong I love my Nikon's and would so very much want them to succeed, but if you look at the competitive landscape right now, to quote George Thorogood: Looking bad!
- Excuse me Nikon but I would like to know what your cohesive long term strategy is, before I buy into it (more then I already am). Many of the competitors do have a clear long term strategy, Canon, Fuji, Olympus, Panasonic, but maybe not Sony’s everything and the kitchen sink but not lenses. And they are pretty far ahead by now in some areas. How long do you think we are willing to wait? I’m not - I’m going to buy a little 1 inch camera soon, Sony, Panasonic and Canon have lots of options. Nikon has the J5 (?)
- The Nikon 1 (and DL) debacle clearly shows you don’t know your customers (what I wanted was a larger than 1 inch sensor enthusiast camera with direct control and familiarity with larger cameras UI, not a one button plastic camera with multiple color options) A lot of the technology in the Nikon 1 was great, AF speed, FPS etc, but then we had the minor issue of a lack of a complete set of quality lenses of for Nikon 1. If one looks at the 32mm F1.2 one can clearly see that with the right optics, the Nikon 1 could have been a dandy. And then the DL introduction, came with what looked like really good 1 inch cameras but was botched and delayed forever. No I didn’t preorder, who would with all the uncertainty? I was waiting to Nikon to tell me when it would finally ship. But I was waiting for them - I didn’t buy a Sony in between.
- What I would like to get to see is Nikon covering
- Small cameras, medium cameras and big cameras, with the same approach. Similar full control UI so it is easy to move between cameras (like you can now between D3400 to D5) , focusing on enthusiasts and pros.
- A larger sensor size enthusiast oriented reasonably light and small mirror less camera series, I would prefer APC that can use my F mount lenses natively. I don’t care that it is bulkier, F mount rules! And BTW we need a few really great DX small size wide angle primes (16mm F2.8 a 24mm FX equivalent, maybe a 11mm (16mm equivalent) as well. Nikon should check out the Canon M5, small enough, same UI, same sensor but lacking in features compared to Olympus.
- A lot more software features and built in connectivity in the cameras. Look at the features in the Olympus E-M1 II! Auto Af Stacking mode, Half press shutter and it is pre-recording 14 RAW’s so I won’t miss that bird takeoff!
- Top of the line pro cameras with all bells and whistles. D500 and D5, and D810 are great cameras, give us the option of more software features and connectivity that works in a pro environment. 16 bit Dynamic Range would be very compelling to me.
- Why not a Hybrid D900 both mirror less and mirror, so we can see a (true RAW) histogram superimposed on a optical viewfinder, Focus peaking and zebras etc. Should be possible to do.
- Lenses are actually a pretty good story, sure there are some holes in it, DX primes, 135mm, more VR in lenses etc. but overall pretty good, The 200-500 was a great introduction to help a new generation get into Telephoto birding and sports at a great price
- Notice I didn’t say Video, because I don’t care, but you know 4k is minimum requirement now, pretty much everyone else has it.
- Have you and how are you addressing the quality issues of the last couple of years. Just ignoring them didn't work. We all live in the internet age and you know we talk among each other. D800/D800e Left AF issue, D600 spots on sensor, 200-500 AF issue in first batch to name a few. Then Nikon could spend less on customers repair so that they actually could provide good customer care. Nikon has closed customer service facilities here in Canada so we now have to, at our own expense, send the gear all the way to the vicinity of Toronto, Ontario. I live on the west coast on Vancouver Island, and it is EXPENSIVE and time consuming sending insured expensive cameras and lenses all across a whole continent. And then we have the service itself. Nikon has the most stone age online system ever devised for us to try to figure out:
- What the status is of my repair?
- When it will be ready?
- What will it cost?
- What repairs and adjustments did you actually do, what parts where used etc. Test protocoll etc.
- And unfortunately, why didn't you do the job properly, why do I now have to pay to send it back and wait for another 3 weeks waiting for it to be fixed and sent back. (It has happened several times for me in the last 4 years)
- And above all why can't you pick up the phone and call me when something is unclear? I asked for it and left a phoen number. I have never had a call from Nikon repair. I recall sending in a 70-300 3 times and it came back with the same very obvious problem (Oscillated when AF approaching infinity focus and not by a little margin) I had to call and escalate to a manager to get it done properly.
- BTW I can compare since I shoot Canon now for the telephoto part of my photography, Canon has great service and has a good web app that one uses BEFORE one sends the equipment in and can easily track the repair. And Canon has a simpler form of CPS for people like me with a lot of very expensive gear. And they have called me several times to make sure I'm happy. And I am.