Why Canon is Winning Full-Frame Mirrorless

Joined
Jun 1, 2009
Messages
7,709
Location
Texas (KSKF)
Joined
Oct 9, 2005
Messages
28,548
Location
Moscow, Idaho
Well, there is the counter argument that Nikon has a large and loyal market of existing and future DSLR users who Nikon feels loyal to, and they are confidant that can serve both markets. It doesn't really matter what I think, but I will be more convinced if the author/s provide all sides of the arguments.
 
Joined
Sep 13, 2007
Messages
18,577
Location
Northern VA suburb of Washington, DC
It's easier for Canon to go all-in because the company is so much larger and because its product portfolio is so much more diversified. Going all-in is far more risky for a smaller company with less diversification. That's one reason small companies tend to stay small while their larger competitors continue to get bigger and bigger.
 
Joined
Mar 25, 2011
Messages
2,990
Location
London
Canon is a diversified conglomerate, they can afford to make many mistakes.
Nikon is not in such a position.
Still, Sony is way ahead of all of them and can afford to innovate with such concepts as the ZV-1.
 

Butlerkid

Cafe Ambassador
Administrator
Joined
Apr 8, 2008
Messages
22,836
Location
Rutledge, Tennessee
Real Name
Karen
Canon is a diversified conglomerate, they can afford to make many mistakes.
Nikon is not in such a position.
Still, Sony is way ahead of all of them and can afford to innovate with such concepts as the ZV-1.
Maybe.....maybe not. A long time friend, Canon shooter and pro and wildlife shooter, is so impressed with the new mirrorless that he is using it over the top Canon DSLR! Eye focus tracking is the biggest reason, but there are others. He is blown away by Canon's FF mirrorless offering. And many reviewers are too. Canon is now neck and neck with Sony....while Nikon.....well..............................
 
Joined
Jun 1, 2009
Messages
7,709
Location
Texas (KSKF)
Maybe.....maybe not. A long time friend, Canon shooter and pro and wildlife shooter, is so impressed with the new mirrorless that he is using it over the top Canon DSLR! Eye focus tracking is the biggest reason, but there are others. He is blown away by Canon's FF mirrorless offering. And many reviewers are too. Canon is now neck and neck with Sony....while Nikon.....well..............................
Yeah....
I have a Canon shooter friend of mine that gave up all his 'old' Canon equipment and went all in the Canon mirrorless system.....
 
Joined
Sep 13, 2007
Messages
18,577
Location
Northern VA suburb of Washington, DC
I'm not sure of all this winning/losing language. All 3, and more, are competing.
Exactly. It's not a winner-take-all situation. That's consistent with many markets that have dominating companies and others picking up the crumbs. The absolute worst situation is whether Nikon can survive by picking up the crumbs or by being purchased by another company, whether in the photo industry or not.
 
Joined
Sep 13, 2007
Messages
18,577
Location
Northern VA suburb of Washington, DC
As I mentioned previously, I don't spend a lot of time following this stuff. However...

Sony is still leading the pack in the current mirrorless game!
What information do you have to support that?

From an article published January 25, 2020 by PetaPixel: "Last year, Canon overtook [Olympus] to become #1 in both Mirrorless and SLR; this year, Sony rises to the #2 position, overtaking Olympus and eating into Canon’s lead." The article provides data indicating that Canon has 31% of the mirrorless interchange-able lens segment, with Sony having 26%."
https://petapixel.com/2020/01/15/so...anese-mirrorless-sales-canon-still-dominates/
 
As I've said before, the magic word here is "LENSES." It's all about the native lenses, even more than it is about the bodies, and at this point in time Nikon is way behind with native lenses, while I guess Canon is surging forward a little faster because some of their earlier lenses work on their new bodies without fussing with an adapter? I'm not at all familiar with Canon and their offerings, past or current, but have gotten this impression somewhere. In the meantime Sony has a nice selection of native lenses ready and waiting for the customer -- who just has to select what he or she wants to go with the new FF mirrorless body he or she is buying....and Sony is still adding more lenses, so even as the others continue to scramble to catch up, Sony's coming out with new offerings....
 

Butlerkid

Cafe Ambassador
Administrator
Joined
Apr 8, 2008
Messages
22,836
Location
Rutledge, Tennessee
Real Name
Karen
Is that referring to subjective analysis of capabilities or to objective analysis of market share and the like? If it's the latter, please provide a source because that's not my understanding, though admittedly I don't spend much time keeping up with those stats.
User assesments based on capabilities................Market share, etc will likely follow
 
Actually, while it probably is subjective, too, I daresay that my comment is based on reality as well (sorry, I' m not a statistics or numbers person, I sure don't bother with reading market reports and actually don't base my buying decisions on those any more than I do on sentiment; I buy what I think I want and need and can afford) -- if one company has lenses and a variety of bodies to offer customers and another company has some bodies and a few lenses, in which direction is a customer going to head, especially if they have particular types of lenses that they want or need? If those lenses are not available in one line by one manufacturer, they have a choice: they can wait and wait for those lenses to finally make an appearance, or they can compromise by sticking an older lens on an adapter and hope that this will produce satisfying results or they can look elsewhere and find exactly what they want, native lenses offered by another manufacturer.....

All that said, the key here is in what kinds of lenses a particular individual chooses to use and what type of shooting style he or she has as well. Specialized lenses are not going to be the first out of the gate for any manufacturer -- instead, the first lenses will be the ones most likely to appeal to the greatest number of potential purchasers. Lenses that work well for portraiture or for landscape, plus the more all-purpose sorts of ones as well, are going to be perceived as being in greater demand than, say, macro lenses. That's understandable.
 
Joined
Sep 13, 2007
Messages
18,577
Location
Northern VA suburb of Washington, DC
if one company has lenses and a variety of bodies to offer customers and another company has some bodies and a few lenses, in which direction is a customer going to head
The answer to that question depends mostly on the customer's situation. If the customer can justify switching to an entirely different brand of cameras and lenses as you did or if that customer is, relatively speaking, a first-time stand-alone camera user, that customer can easily justify selecting any brand. Not so for the customers who are already somewhat married to a particular brand and would have to take a significant financial hit or go through a significant learning curve to switch to a system made by a different brand.
 
Last edited:
Links on this page may be to our affiliates. Sales through affiliate links may benefit this site.
Nikon Cafe is a fan site and not associated with Nikon Corporation.
Forum post reactions by Twemoji: https://github.com/twitter/twemoji
Copyright © 2005-2019 Amin Forums, LLC
Top Bottom